For instance, seat belts absorb the energy instead of the body flying through a window, crumple zones increase the time it takes to push the energy into a seatbelt (which decreases the force and thus the damage).
[1] Hammer a piece of glass vs a piece of rubber.
In many cases, when metal gets stronger it becomes more brittle and less ductile, but this is not a fundamental relationship, in most cases it is an unwanted by-product.
Note that the metals under discussion here have very high strength (~1000-2000 MPa) and relatively little ductility (~10%), but are more ductile than other materials with this strength. On the other hand there are very ductile alloys that can tolerate 50% elongation and have strengths around 1000 MPa. These are achieved by adding basically a shitload (20% or more by mass) of manganese.