Microsoft's war against Chrome battery life now includes Win10 notifications
theverge.com
theverge.com
Of course, the "Not Interested" button only suppresses the bar on that one Google site you're presently on, and only for a couple weeks. You'll get pestered about it more later. This stupid Google Chrome ad bar has been annoying me for over a year now.
So, suffice to say, this is a shoddy notification, but in the war of FUD spam, Google started it.