Ask HN: I suck at marketing, can you give feedback on my startup's homepage? | Hacker News Reader

Ask HN: I suck at marketing, can you give feedback on my startup's homepage?

6 pointsTawheed12 comments

http://braintrust.io

I'm a designer, programmer, an entrepreneur (meaning, I've started plenty of stuff), but I'm coming to terms with the fact that I might suck at marketing and getting the actual word out.

Can you give me feedback on my startup's homepage and copy? Any suggestions on how I can better get the word out?

View on HN

Clickable : http://braintrust.io

I've got a couple of remarks about the video :

- I'm not sure that drum'n'bass is the right kind of music

- You should stare at the camera instead of talking to your interviewer

- You don't seem to be convinced by what you're saying. You have to sound more active.

Finally, concerning the pricing options, privacy is not a commodity, ssl should be available for every plans.

I like a lot of it, but at the same time, much of it feels it's been taken (not improved upon) from the 37Signals book of design. From the sign up, to the various pricing options, the way the pricing options is arranged, through to the buttons across the site.

The video also feeds a bit "meh" i'm afraid. "Meaningful Discussion" in groups is beginning to sound very cliched.

yes, a lot of this is inspired by what 37signals does, mainly because "it works" and why re-invent the wheel, especially since I'm not looking to innovate on this area.

thanks for the feedback on the video, if you have any ideas on how I can make it better, that'd be great

Can you elaborate on what have been doing in terms of marketing efforts? If you don't want to show your cards on here, you can shoot me an email if you want schaecher.michael at gma

Jeez take off the video of the startup founder and get a good lookin' ladyactor to present it instead.

You need to give a free account, or being able to try without entering my credit card.

We actually do have a free account. It is in the pricing pages.

(I'm taking the feedback that since you weren't able to find it, that it is not prominent enough)

also don't ask for a compulsary profile picture. one can change it later if he likes your product.

Clickable link: http://braintrust.io

You should try doing some A/B testing

You don't look at the camera even once during the whole video. It really bothers me and reminds me of when I'm talking to a blind person and they can't make eye contact with me because they can't see me.

I've gotten this feedback a few times, so you're not alone. This was my first time doing a video like this, and I opted for the "look at the interviewer" angle -- I think I need to redo it.

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