Ugh. Yes, 10-20-30 is what most VCs ask for. However, it's not what works in a first meeting. You can't demo a product and sell a dream with 10/20/30.
http://platformsandnetworks.blogspot.com/2009/12/pitching.ht...
http://www.kartme.com/blog/pitching-without-powerpoint-8-tip...