Block all ads and (try to) burn the whole fetid industry to the ground.
In some cases the ads have been put into the articles themselves, like all of the wooing over the latest Apple products release every 6 months or so. It is driven by the techno-lust for the product. It seems to be, since I have many colleagues who own two or more systems, not including phones and tablets, when one would do. Just look at some sigs in game or tech developer forums where people list their arsenal.
Think of the old 'sand-in-the-face' bodybuilding ads that were in comic books. Most comic book readers were young males going through puberty, myself included.
Disclosure: I went for the drawing school test ads, and solar ovens in 1976 ;)