Looking at the graph in the article, ad spending on TV is at an all time high, it has just plateaued. So maybe revenue isn't the issue, maybe quality is.
It my guess that the TV networks somehow believed that if you made X amount of dollars on one channel, then adding a second channel would make you twice that amount. Networks that had one or two stations 15 years ago, now have 8 or 10. Rather than increasing profit, they are left with roughly the same amount of revenue, but they have to spend it on content for many more channels. Not wanting to close channels, networks started to produce cheaper programs, "reality" TV mostly. Meanwhile you can't buy a good, independent news channel, even if you're willing to pay.
TV can blame streaming, Youtube, the internet in general, but that's not what's "killing" TV. I believe it's the quality of the content that's the issue for TV.
You are too kind... it largely sucks.
I have Sky+ here in the UK and there are a not-insignificant number of programmes that are on 3 channels at the same time.
In addition, the same shit gets shown over and over again: A case in point is the ITV Bourne channel... which then switches to become the ITV Matrix channel and over and over again (It's actually ITV4 but they keep showing the same stuff repeatedly.
Also, take the Discovery channels (I mean all the others too like History and so on). They used to have actual decent content but now it's all reality crap with the odd programme about nature.
When you add in other shows about Kim Kardashian or <celeb of the week> and 24 hour news then there isn't much left.
I don't watch much in the way of TV these days (over a week it probably averages out to 30 mins a day or something) but I do record some programmes to watch later: My favourites being Columbo and anything to do with dinosaurs or outer space :)
That being said, I always forward through the ads...
I fail to see how advertising on a channel that just shows repeats actually brings any significant value to the advertiser!
On the other hand, the quality of serialized dramas being released these days is unparalleled. There are so, so many well written shows being made right now with razor sharp production. But people are mostly getting these shows by paying the production companies directly (Netflix, HBO, Amazon) or simply streaming them illegally.
Along with being reminded, by a questionable non-profit, over animal abuse. (I literally need to turn the station. I'm all for squelching any animal abuse, but I want to give to the right organization.)
Along with another highly questionable non-profit begging for "cash for cars". It goes to the children? I heard they have one residential home for troubled kids in the Sierra foothills--that serves 16 kids. All those millions, and one home in the hills.
Along with the Abilify commercial. My dubious hetero-cyclic depression drug is not doing the trick, so add this dubious drug. "Oh, but it works 67% over placebo! But the study was 300 people? Most people got better by placebo. The few that actually benefitted from the drug is a small percent once you take away placebo. (Yea--I know this is how they "study" these drugs, and no I don't have a cost effective way to change research methodology.)
I don't watch t.v., but have it on as company. I live alone, and just need some noise in the backround. I guess to stifle my negative thoughts?
I do know I'm very close to cutting the cord. I think I'll be ok with old movies on DVDs. I couldn't imagine having cancer, heart disease, or diabetes and having to sit through theses commercials--that seem designed to scare people.
I really wish the FDA would outlaw all medical advertisements. I wish some regulated body would require advertising non-profits to disclose administrative costs in advertisements.
It's stronger than ever in the Internet, which provides new ways for ads to interrupt you.