How is cyber-deception different from regular honeypots?
1. Honeypots are easy to fingerprint (see our blackhat talk, https://www.youtube.com/watch?v=Pjvr25lMKSY )
2. Most honeypots just "sit on the network", waiting to be scanned. By using breadcrumbs (AKA honeytokens) as part of deception stories you're actively hunting the attackers in the network, by influencing their decision process.