In the frequentist approach, a probability of 10% means that if you repeat an experiment many times, roughly 1 out of 10 times you will observe an event.
In Baysian statistics, a probability of 10% means that you are that certain about the event happening. So you would be willing to bet at 10 to 1 odds on the event happening. There doesn't have to be any repetition of the experiment for the probability to make sense. And as you can hopefully see, there is always a prior, that is, your belief about the event before doing any experiments.