Ask HN: How to market an API?

3 pointsazazqadir1 comment

Marketing an API looks like a daunting task and I have no idea how to market an API to developers. Do you guys know any best practices or examples of great API marketing?

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My intuition is that talking directly to the developers who are likely to use the API is a good place to start. If it's something that provides users significant value, then the users are likely to promote the API's merits.

Marketing something that is really good is likely to make marketing easier in general.

Good luck.

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