Introducing Nearby: A new way to discover the things around you

"I knew I was missing something in life, turns out it was more notifications."

Constant tracking, the physical web and augmented reality are so interesting yet so not what we really need. Not trying to burst any bubbles, just saying that if anyone is looking to this for inspiration, sure it may be the future of advertising and AI giving us what we need when we "need" it, but is it the future we really want?