> Agreed that most of the catchy headlines are actually clickbaits, but there could be always some that are genuine.

Can you think of an example? Make one up, I don't mean scour the internet for one. I thought about what you said and I can't think of an instance where the crappy clickbait headlines we're used to seeing would actually be a well-descriptive headline for its content.

Like, I can't think of an instance where something like "I bought this camera, and you won't believe what happened!" [or other clickbait formats] is a reasonable descriptor for its content, where you just can't write title without titling it like that.

Maybe I'm misunderstanding you?