- 11.8x 2015 sales
- Company was growing around 50%/ year
- With -18% opinc margin
- Customer base mostly mid tier and less savy ecommerce customers, read: future Amazon victims
What do you mean by "Customer base mostly mid tier and less savy ecommerce customers, read: future Amazon victims"?
I think he is talking about organisations that are either: A) likely to fail victim to Amazon beginning to sell Amazon branded products under the "AmazonBasics" brand.
B) Increasingly unlikely to be able to compete against the sheer scale of Amazon as a storefront as it expands.