Then $10 / year. And now $15 / year on a registrar I trust with security a fair bit more.
Reason for a change in paying a little more for a much better (perceived, at least) service was I started getting mails from someone with the (almost same) name suggesting I 'give' him my domain name (and Twitter, and Gmail, and LinkedIn, etc). Give him. As 'I was not using it'. Despite having it as primary email address for ~15 years and a small placeholder page for namecard, logins, ssh, personal projects, cloud hosting, etc. Persistent, timed emails, every 6 months or so. And he was in SEO so perhaps somewhat cluefull of dark arts, so move to a non-cheapest registrar.
If you're on the reverse, check your registrar is providing a secure service, for example passwords not (or seeming to be, based on login hints), in plain text.
I registered firstnamelastname.com a few years ago which was fortunite as there a few of my name about. Someone later registered my local county domain and used to putting heavy religious stuff on it so I regret not buying that one too now as occasionally people confuse .com and the country domain.
The .me domains are more expensive, but I really like them for use as a personal domain. I pay $75/y for three domains.
:(
Took me almost 10 years to get. Finally used network solutions certified offer service instead of paying the 10k and 5k previously quoted.
I did once get contacted by one of my dopppelnamers, who happened to be the lead guitarist of an 80's one-hit wonder band (and now solo), but I didn't want to give it up.
I have the .com, but he dominates SEO for our name.
My surname also ends in BY so I recently bought a Belorussian domain for it so my website is [firstname].[partofsurname].by and email address is [firstname]@[partofsurname].by
£4.46 firstnamelastname.co.uk
Fairly common firstname, Surname: 18,714th most common surname in the world, Approximately 27,829 people bear this surname
Semi-common name in Sweden.