That's really interesting. I never knew about the Subaru-lesbian connection. I remember the "da-da-da" VW ad and has no idea about its gay friendly-ness. Great article. Thanks for posting.
"Love, it's what makes a Subaru a Subaru"
I'd hear that slogan as a sponsorship message on public radio and more recently I think I heard it on a commercial TV ad and I'd reply "no, standard all wheel drive is what makes it a Subaru."
Still, snark aside, it's struck me as a sort of hippie-dippy slogan for an international auto company and it's made me wonder what they are going for.
That said, they have had a reputation for decent vehicles.
Also, I'm a hacker four wheel drive owner outdoor enthusiast, so I'll be discovering a penchant for medicine and a couple other interesting things about myself soon enough, I suppose. Come to think of it I do have first aid in the Jeep...
Heaps of these people love their Subarus so it might be less of the case that hackers love the car and more that hackers love getting outdoors and therefore love the car. I know I love mine.
I've noticed that too with running/cycling. Even as far back as high school, it always seemed like the kids stronger in science/math did cross country and track in higher proportions compared to other sports.
Isn't it mandatory to have a first aid kit in your car?
Me neither. Maybe it's the power of suggestion, but I see subtle and unsubtle references all over that ad now that it's been pointed out to me. It's all artfully vague, but added up make a strong hint: One guy's shirt is half-open. The two men look at each other with their lips slightly tensed. Their small car runs opposite to the large train (reference to against mainstream). There's a slack toy that pops up when the passenger manipulates it with his hand.