I reckon it might be a little inconvenient to meet someone for lunch everytime you want to say something to them.
It doesn't mean e-mail isn't perfectly fine for a lot of conversation, but you should expect people to treat it accordingly: You care enough to write an e-mail instead of an IM, but not enough to call them or a arrange a face to face.
Sometimes it's perfectly appropriate to convey that. Sometimes it's not.