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- 100k Uniques/mo sustained over 3 years.

- There is a "Share This" button at the bottom

- Things were viral before Twitter / FB / Digg - I believe its called "word of mouth".

Fascinating. Thanks for sharing. I'm always amazed by the little single-serving amusement sites that get sustained attention. Congrats.

(RE: Word of mouth - point taken.. I was just expressing surprise that you didn't take advantage of more direct forms of social media virality)

Between us, it is my belief that giving people more buttons to click makes them less likely to click the ads (as most people don't know what it is until a friend shows them), which is why there isn't anything more direct.

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