sure! this maintains my point. the company is operating in an important and revolutionary space (as Facebook did in early 2000s). however, both companies have failed to separate themselves from the dominant schools of thoughts in business from the past century. they (wish to) inhabit the future in body, but living in the past in mind - if I may.
there is no space for such excess such as near-frivolous temporary promotions in order to increase market share. the most successful businesses will be those that realize a business must recognize demand, instead of trying to create it.