Not so sure how FANATICAL SUPPORT applies to "satisfy the needs of WHOEVER happens to be your customer". I have a client with a $2k a month hosting bill with Rackspace. Which is small for big companies or startup tech companies, but a lot for a small non-tech business.

There have been occasions where we've received FANATICAL SUPPORT from individual techs, but mostly we're stonewalled by being on an infrastructure plan that doesn't allow for their FANATICAL SUPPORT it appears.