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Comment by s4chin | Hacker News Reader

On the basis of customer satisfaction only, Amazon is far ahead of Flipkart at least in India.

If you search Quora for a Flipkart vs. Amazon, you will be amazed by the reviews (most favour Amazon).

This is just one: https://www.quora.com/Is-Flipkart-better-than-Amazon-in-Indi...

There are many more such questions on Quora. I've read a lot of reviews and this was the result: Amazon is more responsive to complaints, returns, usually cheaper and satisfying the customer. Flipkart is doing way worse than Amazon in these departments. There are even a few answers about how Flipkart delivered the wrong product.

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Amazon is not doing a great job either. They shipped a Macbook Air when I had ordered a Macbook Pro. They didn't release my replacement until their supposedly superior system registered my returns. I had to contact their support to tell them that it was returned a week back. After all the song and dance, they shipped a Macbook Air again as replacement. How is that for a market leading performance!

True, I was a huge fan of Flipkart since the time it only used to sell books. Then the delivery charges increased, discount reduced and Amazon and Snapdeal looked like much better options.

Even now I look at flipkart to check out the price of stuff, but it is usually more than the rest.

Flipkart lost customers confidence, is what I think.

I think it is really hard to compete with Amazon on cost. That is Amazon's strength and you will most likely lose that battle unless the government has some kind of protective measures in place or you get another titan like Alibaba or Google taking a majority stake. Flipkart still has plenty of mindshare but they need to innovate. They are not going to win based on prices alone.

Often some stuff is sold by third party dealers and shipped by Amazon. I suspect that is probably the case for the Macbook. Amazon typically has much lesser control over such sales, and would need to adhere to the dealer's policies.

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