I've got a few questions, and their puffy news post doesn't answer them:

* Is this a real VPN service, or simply an HTTP/HTTPS proxy?

* Is DNS resolution also securely handled through the tunnel, or does this stay in the clear?

* What region(s) is their VPN service located in?

* Is it possible for other software to use this tunnel in any way?

Upon first reading, this doesn't seem very different from their old "accelerator proxies" which compressed HTTP traffic into a binary format, and reduced image detail/resolution, but with a new marketing spin and those old features removed or disabled.