The Indian sanitary pad revolutionary (2014)
bbc.com
bbc.com
It's still popular. 4 postings with that in the title in the last month: https://hn.algolia.com/?query=grit&sort=byDate&prefix&page=0... .
"I'd started the research for my wife and after 18 months she left me!"
"'The irony is, after five-and-a-half years I get a call on my mobile - the voice huskily says: Remember me?' It was his wife, Shanthi."
This dude is a real hacker!
Seems to me the wife left him when there was no prospect of recognition/profit and came crawling back when that proved to be false.
If you replace the word Hacker with Tinker, the answer might become clear. He reverse engineered the "real thing" and came up with a cheaper solution that met his needs. Think Unix to Linux.
Also, his actions embodied the LEAN startup principles: Fail Fast, Fail Often.
* He asked for feedback immediately. "He fashioned a sanitary pad out of cotton and gave it to Shanthi, demanding immediate feedback."
* When he didn't get feedback fast enough, "I can't wait a month for each feedback, it'll take two decades!" He got 20 more volunteers. But it still didn't quite work out. On the day he came to collect their feedback sheets he caught three of the girls industriously filling them all in. These results obviously could not be relied on. It was then that he decided to test the products on himself.
* Test Driven Development - He created a "uterus" from a football bladder by punching a couple of holes in it, and filling it with goat's blood.
I still don't see the relation with his wife abandoning him and then wanting to get back together.
A 'tinker' is an historical term for a tinsmith, and now it's an offensive term in certain parts of the English speaking world.
Based on how the story is described, I can understand Shanthi's decision and the guys acceptance of her back.
I suppose it's hard as we always default to the western perspective.
Sounds like that whole time was hard for both of them and they were both mature enough to understand this and get past it.
Either the real innovation is the female run businesses, or the whole thing is being subsidized by NGOs. Maybe both.
From another article in 2012: "Women pack around six to eight towels in a packet and sell them for as little as 13 rupees (16p). On average, each woman earns the equivalent of £30 to £65 a month;"
http://www.theguardian.com/lifeandstyle/2012/jan/22/sanitary...
:)
Lower cost overtime
Less trash waste
From the article:
> There are still many taboos around menstruation in India. Women can't visit temples or public places, they're not allowed to cook or touch the water supply - essentially they are considered untouchable.
You and me. I did know a few people who told me they can smell menstruating women... I simply didn't ask how that's possible.
Any product that's low on water use is going to be highly preferable for these women.
http://divacup.com/how-it-works/care-and-cleaning/
"Remember to empty and wash your DivaCup at least twice a day, a minimum of every 12 hours.
If you are unable to wash The DivaCup after removal (for instance when using a public restroom), wash your hands thoroughly before entering the stall, empty the contents in the toilet and simply use a dry or damp tissue to clean the cup. At the next convenient time, clean as per the above instructions."
As far as how it would work in rural India, dunno, as long as you have regular access to soap and portable water.
This guy spent years into finding a solution, almost lost all he had and improved lives of many (both from sanitary and economics points of view). And he didn't this because he wanted to create the next unicorn. He deserves all our esteem and he certainly has mine.
I wouldn't expect this man to know about these cups or women in rural India to have convenient access to not only the cups but also to plastic bags, clean water, and soap. For those who do, however, my solution is lasting, secretive, and feasible.
My knowledge is based mostly on the diva cup ads that pop up here.
Probably less of an option in rural India though as a sibling comment pointed out.
Everyone has their own preferences.
Some I know of swear by the comfort and convenience of the cup. They all started with a lot of doubt and hesitation about how it would work, leaks, handling and cleaning it, etc. But once they got the knack of putting it, they claim it to be the best thing since <insert your favorite sliced bread equivalent here>. Plus, there are washable and reusable pads available that are (apparently) a lot more comfortable than disposable ones.
There are at least a few groups in India on more environment friendly and women friendly menstruation products, since the growth of commercial disposable pads is becoming a big environmental issue.
Here are a couple of factors I have noticed/heard of that may affect the adoption of cups. Like tampons, inserting a cup inside requires the woman to be familiar with anatomy and not being scared. The idea of putting something foreign may be tough for women who haven't had vaginal intercourse. With "virginity" still being a "virtue" in India, more so in rural places, women would be shocked if they were asked to use tampons or cups that one has to insert inside. Pads or even reusable/washable cloth pads are a lot easier to sell.