I've seen the long, drawn out and high touch enterprise sales process shock a lot of product and engineering driven startups.
It's too bad. I think this heavy sales process that enterprises usually demand slows down the pace of innovation. I mean, I get why they want account executives, and even why they feel more comfortable dealing with a seemingly "bigger" company. But there are a lot of people with game-changing ideas who can't get them off the ground because they can't build an effective sales org on a shoestring.
I wonder if there's a way around this situation. I mean, maybe some kind of AEs-as-a-service thing could be helpful (if that doesn't already exist).