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I don't quite understand the reasoning in the start which seems to boil down to;

Content/Media on the web is bad and people are dissatisfied.

How exactly do you reach this conclusion? I mean we can all make huge assumptions about the opinions the average human have on the quality of media, but I don't think that qualifies as any form of factual commentary.

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> How exactly do you reach this conclusion

Ev was the founder of Blogger, co-founder of Twitter and now is the founder of Medium. If he's reached the conclusion that people are dissatisfied with content/media on the web it's probably because a lot of them have told him so (it's still just his opinion though, doesn't mean he's right).

So he did Twitter.com (small), and Medium.com What next, Large.com? The domain is for sale.

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