In America, there is also an example where we "build up" the social class of some segment to compensate for our self-centered guilt.
Take the example of the military service. The vast majority of people would rather be at the mall and let someone else fight and die for the country. But the "I support our troops" bumper sticker is everywhere, or maybe they sent ten bucks to Fisher House or Operation Homefront, but not once have those people wanted to volunteer at a veterans hospital.
So what do we do to cover got guilt? "Ah, let's do a parade for them!!!"