Global traffic patterns don't tell the story. I've seen sites where 100% of Tor traffic was malicious, so the fact that 0.04% is typically malicious is meaningless to the people operating that site.
It all depends on what you do. I had a customer a few years ago that was forced to geo-block IP addresses from China, most African nations and Bulgaria. The nature of that customer's business made that an easy solution.
A company like Cloudflare serves everyone without a lot of context. If your site serves a Tor-heavy niche, it's not the right solution.