I am curious, what does this give you over CentOS, I thought the idea of CentOS was that it was RHEL with different support and branding?
And to be very, very clear - Red Hat does not support CentOS. Some of the CentOS devs are paid by Red Hat, but if you open a support ticket for it it will be closed very quickly. You cannot pay Red Hat for commercial support of CentOS in any way.
Reading the article suggests it's developer only and so for low cost production deployments, Centos is still much cheaper(free).