What is the legal status of funding your company / venture in this way?
Ethereum itself was crowd funded and they registered the foundation in Switzerland mainly for legal reasons. The status in US is unclear atm.
and digix is registered in Singapore again for legal/regulation reasons
This uncertainty made me withdraw from hosting crowdsales until some precedent was established (I did however, setup two funds that can take positions in crowdsales).
For what it's worth Swarm was a proto-DAO launched on the Bitcoin blockchain in an attempt to do roughly the same thing on the Ethereum blockchain once Ethereum was ready.