What Makes Start-ups Burn Through Cash?

Summary: scale sales and marketing team with no repeatable sales model.

Personal experience: learned same lesson using other people's money. CEO hired 15 marketing and 10 sales people without a working product. Burn millions of dollar. Fired everyone after 3 years. 1 marketing and 1 sales left.

Link Fail. This is just the headline, and then more headlines, none of which link to anything resembling an article.