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I always wondered why MS, which benefited from a similar modus operandi, abandoned it so drastically. When the internet got good enough that sharing software became feasible, they introduced online activation, basically pushing people towards alternatives.

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They still push Microsoft products pretty heavily in universities. I was very happy when I went off to university to be able to easily get keys for products like Windows, Office and Visual Studio. Our CS department had something set up and the impression I got was that Microsoft was footing a good bit of the bill to make sure that they were the easiest choice for most students to get professional software.

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