/ disclaimer: the opinions expressed in this comment are my personal thoughts on the matter.
/ disclaimer: the opinions expressed in this comment are my personal thoughts on the matter.
Think of this way. Executives are like engineers whose IDE is PowerPoint/Excel, whose language of choice is human natural language, and who spend their time programming people, not machines.
You're too caught up on the PowerPoint aspect of this story. Most likely it was the guy's ability to persuade that was key. It's people programming, not machine programming that ultimately matters (until the Singularity at least - and then none of what we do matters).
The lead position in a large company (in any industry) generally requires little in-depth knowledge of the product. The lead positions (CEO, CFO) are there to report to boards, shareholders, and regulators. Sure they might know and be interested in the product, but the CFO of MS and Apple generally isn't going to be a software engineer, just as the CFO of Audi or GM isn't going to be a mechanic.
It's a huge company, it's all about a tremendous number of things depending on where your focus is.