You need to rip out your front page and add the following:
1) One tagline - "Easy simple way to create repeatable processes"
2) A video going through a use case
3) Example plans (the end product), featured on the page
4) Giant sign up button
1) One tagline - "Easy simple way to create repeatable processes"
2) A video going through a use case
3) Example plans (the end product), featured on the page
4) Giant sign up button
I had a really difficult time just getting the gist of what you are doing there but was really put off by the large block of over sized text on the front page.
You could probably add a little message or something near a 'login area' with a link to 'changes to user accounts' or something to that effect.
I still have no idea what you do and why.