Startups are Risk Bundles
codingvc.com
codingvc.com
Hubbard uses elements of information theory to help structure measurement problems. His key insight is that it's worth paying to reduce uncertainty. Most people know this intuitively but resist actually putting numbers to the idea.
Staged funding rounds are a way to reduce uncertainty.
I'm not exactly sure why but for some reason this metaphor irks me. Just seems like a stretch, I'd probably be happier leaving the actual physics terms out of a statistics/financial discussion.
Burn rate, churn, runway, incubator, cottage, organic, stale, etc
Everybody will obviously fund any company that matches those restrictions. It can be seen as a tautology.
If finding product-market fit were only as simple as just getting feedback from potential users. In any case this should probably be the first item in the list. If you have a good product market fit then it will likely solve all these other problems.
http://blog.gust.com/valuation-part-i-peeling-the-onion-or-h...