Automatic writing
education.guardian.co.uk
education.guardian.co.uk
Or maybe, I'm completely mistaken and all we need is to somehow better model this in the machine's database.
The only material that can be produced are ones that are so devoid of human judgment and editorial input that a computer could do them.
I'm reminded of the "Your Family's Geneaology Book", where "Your Family" is replaced with your last name. For instance, "The Smith's Geneaology Book". The books, which aren't cheap, are full of generic content about cultures and countries. Inserted in the middle is perhaps a page of surname-relevant scholarship. One of my uncles with a different last name has one, and his didn't come with any surname specific material at all: just a printout in the back of people in the US sharing his name.
They've been selling these since before the internet was around, and as a kid they were my first introduction to this type of content-free marketing.
The writing is mostly VB Word macros, but impressing still.