"Our power has always been in our web community – we are exceptionally good at creating movements and solving things, as a community. It’s time to dig deep and put as much time and effort into helping our community as we once did fixing browser quirks all those years ago."
I think this is a common wishful thinking comment from people who don't understand how the world works. How is the 'community' of web designers going to do anything about companies wanting in-house staff or squarespace making week-long wordpress projects obsolete?
Bottom line is: most people don't need a website. Squarespace covers a great deal of what very small websites need and frankly - a facebook page is good enough for most things.
Why have a website at all?
I don't know if selling t-shirts is a solved problem in web dev because I'm not in the loop but that seems to me - the last frontier, once you can sell t-shirts and other variety of items without needing much technical know-how, the game is over.
I am glad it's over - who needs a billion bloated wordpress sites? I want everything online sold through amazon, events posted on facebook and news posted to a single platform (I use an RSS reader which makes dozens of websites look exactly the same).
We don't need much web design, 100 different types of cars or 100 different shampoos, wake up, it's madness :)