I've seen this happen at an even bigger scale. The site I was part of was very successful, and was therefore completely unable to get any time or capital to do independent (non-contract) projects. And some of the projects we wanted to do were to improve our IP holdings within the space we were working! Meanwhile, the entire site that lost two contracts to rebids all got put on cool, independent, green-field projects. Completely bananas, and a symptom of a much larger problem of not rewarding success that eventually caused me to leave.