Similarly, Maps was fundamentally innovative. If you went to GMaps c. 2005 and then went to MapQuest, there was absolutely no comparison. I kept wanting to drag the map around to see what was just offscreen. And then Maps kept innovating with satellite imagery, and Street View, and local business labels on the satellite imagery, and double-click-to-find-the-best-vantage-point.
Then there are a bunch of me-too products that succeed only because its Google and everyone already uses them.
Unfortunately this includes everything I've done at Google, but I'm hoping they've set things up for future innovation. Real innovation takes time, usually 3-4 years. Google's strength has been that they're willing to devote that time, but you can't have every single product out the door be a hit.