I know, right? Seriously, it'd be like naming a popular javascript framework 'Angular' or some other nondescript name like 'Hadoop'.
To pretend that anything above the most fundamental abstractions doesn't involve domain-specific, obtuse, arbitrary lingo is just silly.
This is both for improved civility (so that actual discussions can take place), and so that people flesh out their counterarguments more.
I apologize to adrusi for my response.