EDIT: to add some commentary, as one of the older Millennials, I've seen the media go from talking about "Millennials joining the work force" about a decade ago now, to "These wacky high school/college Millennials" now. As technology and society advance at an increasingly rate, it make less and less sense to group together such a wide age range.
A generation used to span roughly 20 years, right? These days it should probably be a decade or less. In which case, it probably shouldn't be used as a catch-all at all anymore. Maybe just stick with "People born in n decade".
I think background and geography are always going to trump age bracket.
For instance, I think people of 1970-1990 and 1990-2010 are likely to be more similar than 1980-2000. But that's just deciding where we cut our sausage into links
I still think they are ok views of a mass of people, if you squint and keep them general enough :)
There's a heavy urban prejudice to the population (US population is 81% urban), too, so its not surprising that broad descriptions of population might be biased that way.
There's a heavy urban prejudice to the population (US population is 81% urban), too, so its not surprising that broad descriptions of population might be biased that way.
> and a lot of it seems to be directed at what sales categories to use.
Given that substantial real money is on the line in often highly competitive environments, "sales categories" most likely capture real features.
That's why I claim to be Generation Y specifically, and never "Millenial". And for anyone who says otherwise, I tell them to get off my lawn!
I think there was a HUGE cultural shift that makes lumping us with Millenials insane. Social network usage is different, political views are different, use of language is different (e.g. YOLO).
The point is that which cultural touchstones one remembers doesn't even predict the sort of thing that's typically attributed to "generations," at least not until you control for other socioeconomic factors.