IBM Design
ibm.com
ibm.com
They learn and adapt. They contribute significantly to Open Source. Now they are understanding importance of UI/UX design and trying to invest heavily on it.
Lot of big name startup even though succeed for short or medium term but struggling a lot in long run. I really enjoy reading the below book about IBM
Who Says Elephants Can't Dance? by Louis V., Jr. Gerstner (Outsider came to IBM as CEO) IBM is nearly in verge of collapse during early 90s. And he pulled it off.
http://www.amazon.com/Who-Says-Elephants-Cant-Dance/dp/00605...
They haven't had to try too hard to find they way. They sold to big business 100 years ago and they still do today. The fact that computers became prominent in smaller businesses doesn't change their success with the biggest.
At some point I've heard they sold cheese slicers. They probaby had experts in that. What should they do when the market situation changes? Keep selling and hiring more people in that area or lay them off.
I have it on good authority that you need to pay for snacks at IBM. When an executive was asked why this was so, they replied that: "the coffee is free, because it will make our engineers more productive."
IBM, not even once.
I work for the State of Oregon. It's pretty much illegal to give employees free food without a business justification. Buying my own snacks and coffee is the default, and not a huge deal; I'd rather have money to spend as I deem fit than more calories. Complaining about not having a mini fridge full of Red Bull and a cabinet stocked with Doritos is a great way to make yourself look tone deaf and selfish when the vast, vast majority of American society doesn't have these fringe benefits.
Far, far worse is the series of things IBM's been doing to benefits. They've shifted the 401k match to the end of the year, so you have to survive any layoffs and stack ranking system to earn your contribution. Early retirement has been slashed from 6 months pay to 1 month.
IBM's 401k benefit is easily verifiable: http://www-01.ibm.com/services/socomm/shared/pdf/IBM401PlusP...
Google no longer lists their 401k benefit publicly, but there is this: https://www.quora.com/What-exactly-is-Googles-employee-401k-...
Coffee and snacks aren't everything. And honestly they're not much.
I suspect there is a large number of people who'd rather get paid more and buy their own snacks.
I'm not sure if your comment was a parody of HN/SV echo chamber thought bubble.
I guess it's easier to simply say "Design" 37 times on a static site, maybe add some bright colors, people of 'diverse' background and a hoodie for effect. Nailed it!
Also consider, how are they going to get designers/people who care about design if they don't advertise it first. Yes there are products that need work, but to fix that issue they need to say Design 37 and more times just to get the attention of the right people. I am sure in your line of work as well, things don't just happen immediately because you want it to and sometimes to solve one problem you need to solve two or three others first.
For example, Cringely has a book outlining IBM's problems: http://www.cringely.com/2014/06/04/decline-fall-ibm/
He has many posts in the same vein (note dates in the URLs):
* http://www.cringely.com/2016/01/11/wheres-the-beef-ibm/
* http://www.cringely.com/2015/07/21/ibm-is-so-screwed/
* http://www.cringely.com/2015/01/26/ibm-right-gadfly/
* http://www.cringely.com/2015/01/22/ibms-reorg-hell-launches-...
* http://www.cringely.com/2014/10/27/fix-ibm/
* http://www.cringely.com/2014/10/21/ginni-comes-senses-late-i...
* http://www.cringely.com/2014/10/12/ibms-power8-servers-less-...
* http://www.cringely.com/2014/07/25/fed-suckered-ibm-failing-...
* http://www.cringely.com/2014/07/16/ibm-apple-just-big-deal/
* http://www.cringely.com/2014/06/15/ibm-back-ussr/
* http://www.cringely.com/2014/01/23/ibm-sells-intel-server-bu...
* http://www.cringely.com/2013/08/07/fulfilling-customer-requi...
* http://www.cringely.com/2013/07/25/the-new-ibm-vampires-in-o...
* http://www.cringely.com/2013/06/20/ibm-to-customers-your-han...
* http://www.cringely.com/2013/04/22/the-decline-fall-of-ibm/
...and many older columns.
See the comment by slantedview in these comments for another example.
Cringely isn't the only one offering serious criticisms of IBM: https://www.google.com/search?client=ubuntu&channel=fs&q=pro...
It is like someone who got out of a relationship (didn't he work there?), but then keeps obsessing and talking to everyone else about it for 10 years after.
Cringely was not employed by IBM according to: https://en.wikipedia.org/wiki/Robert_X._Cringely
Cringely was an early employee of Apple and has worked for PBS (another TLA), as a journalist.
My point here is to urge people to be cautious when including IBM in their career plans. If you can get past Cringely's flamboyant writing style you will see that on the topic of IBM Cringely is informed and has been accurate for years.
Please do your own research into IBM's treatment of employees and customers before hooking your cart to IBM's horse.