I have thought some about montization (mostly in the context of "If this thing grows, how will I pay for hosting beyond my own personal/hobby threshold?"), and have two ideas:
1) fremium - subscriptions for the "serious" collector (more data fields, etc.)
2) ads from yoyo manufacturers/organizations (there aren't many, hence I don't think AdSense would really draw much revenue; plus, I actually have a few contacts at Duncan)
If I had to pick one of those, I'd rather pick #2 - I can't imagine this site, as I currently plan to build it, would add enough value to justify subscriptions.
Anyway, if you want to pick it up again, I recommend: - http://www.theyo.com/yoyo/ and http://www.theyostore.com/ - http://www.yo-yoing.com/news/ - http://www.yoyonation.com - http://yoyowiki.org