But isn't this contrary to the whole inequality issue? Shouldn't richer people be charged more? Richer people are being charged more for state infrastructure via higher taxes - which is also generally applauded as a good thing amongst the young/liberal demographic (in fact it doesn't go far enough many would argue).
So why is it bad for companies to charge more to certain demographics? If people are prepared to pay why's that wrong? Isn't value pricing actually intrinsically "fair" as richer customers are effectively subsiding poorer customers?