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The fall of DFS (if it occurs) will have serious ripple effects. I know DraftKings alone was spending at least $3 million/day (maybe more) on advertising at their peak last summer, which would make them one of the largest digital advertisers in the world. Presumably FanDuel was similar.

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Perhaps they were operating under the mainstream radar for a while and all the advertising was their downfall. According to Wikipedia, Draftkings has been around since 2012.

I'd never heard of them until they started plastering every sporting event I watched with annoying, loud commercial after commercial.

The biggest ripple for me will be avoiding their brand all over MLB games come Spring. The product placement was annoying last year.

Annoying and hypocritical. This is the same league that's barred Pete Rose from the Hall of Fame, and all their scoreboards last year were sponsored by Draft Kings.

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