When people deal with live samples more ethic and certifications than for IT scaming techs is expected by the stake holders .
And the cohorts of bad news on theranos, the misdoings and also the handling of PR with spin doctors does not inspire "an ethical empathy" with theranos.
VC funded startups really don't seem to be able to have any ethic. They look like psychopaths right now that use their so called hard work as an excuse for their lack in the fundamental of trustable business and respect of consumers.
Vae Victis.
Theranos may pay for a little more than their own share of wrongdoings. They may pay a tad for a broader distrust of so called "new tech" scams also known as unicorns.
The bigger you try to manipulate opinions, the more the opinion may resent you.
For now I have a solid hammer against them, I am waiting for sharp factual nails to seal their coffin.
Why hurry? It is clear they cheated the wrong people (investors) and investors are gonna provide us the nails. Polished, sharp, hurtful provided by audits and leaks.
Let's get some popcorn and tomatoes and watch the world of some selfish aristocrats burn.