I interpreted it as:

Elegant, clean design (certainly compared to the old 8-bit PICs). Good taste. FOSS-friendly.

Microchip might be a Texan oilman in this comparison. Just keep pumping them PICs out don't listen to those commies with their 'GCC' and their 'lee-nux' - sounds foreign and suspicious.

This is obviously a tongue-in-cheek characterisation but I think that's what the OP was getting at.