Am I understanding this correctly? Just under 10% of the cost was spent on fonts? $~800? That seems unbelievably high.
For instance, take a look at this font I'm currently integrating into the app I'm working on:
https://www.myfonts.com/fonts/intelligent-foundry/averta/ https://www.myfonts.com/fonts/intelligent-foundry/averta/buy...
If you want to put these on the web, you're paying $200 per font type. If you want to buy the whole family, that's almost $1200.
Companies with a design focus are happy to pay this in order to differentiate themselves from others.
I've always thought that bigger companies use font services like that and not startups.
Also, there is no cost for a designer in the pricing, so either that is a startup cost not included in the ongoing pricing, or is done in house. And a designer is not cheap.