Google tries again to kill the password, tests new auth idea via your phone

This doesn't just kill the password it also makes it difficult to have multiple personas on the web.

It also locks out those who do not have a Google approved always on-line device.

> makes it difficult to have multiple personas on the web.

Google is already moving in that direction, often requiring phone number verification to make full use of an account.

"If you always have your phone on you..."

How is this clearly not a deal-breaking problem? Tons of people don't have their phone on them 24/7.

Lets just say I lost my phone. Now I want to log into iTunes to use the find my phone feature. But I don't have my phone to use to auth.

Backup codes you've printed out and stored safely, as is usually done with 2 factor auth.

The formatting on this article makes it nearly unreadable. My eyes are nearly bleeding.