Not a huge chcolate fan but I know the founders and can vouch for their integrity. They were both Plaxo founders who really loved chocolate and started Dandelion out of a passion after they sold Plaxo. I also saw them do a chocolate tech talk at Google VERY early on (before they had their factory on Valencia) and they thoroughly discussed a lot of the janky homemade machinery they used for each part of the process and how they made their chocolate. They also showed pictures of them visiting different cocoa farms and talked about how they picked beans and formed relationships with the farmers. Definitely the real deal from what I know.