Chris Anderson describes a similar idea in his book Free[1]. Anderson says the price of an item converges towards its marginal cost, and the marginal cost of duplicating information is essentially zero.
Journalism is the process of paraphrasing press releases into content to place ads around, while self-aggrandizing about how democracy depends on your work. Even Woodward & Bernstein were straight stenographers, just to the acting head of the FBI instead of some PR flack.