It is yammer all over again
http://i.imgur.com/DKODqy3.png
I can't help but post this based on my experience pitching to vendors to join an app store.
Slack CEO: Yammer made $1.2B. We need to make $12B. For that I need to make a hit song with 10,000 background dancers with me on the stage.
Board: How much can you pay each dancer?.
CEO: $10/hr
Board: Ok. Announce an App Store.
You are already a hero and there are hundreds of them to jump on stage to dance with you in that 5 minute song.
CEO: Now you are talking!