Cable TV Decline: Cord-cutting is accelerating
bgr.com
bgr.com
The biggest thing, that no news article really captures, is that even if you sign up for a $50/mo TV package, the actual price is closer to $100/mo when you include taxes, fees, DVR rentals (!), etc. No thank you!
Like another commenter said, I think a hurdle for the average person is living without TV shows on a fixed schedule. Most people are used to leaving the TV on, or mindlessly flipping channels until anything satisfies you. I could not hope more to move away from that world, and I think that people are finally starting to do that.
The biggest hurdle is sports. Being a sports fan and a cord-cutter at the same time is really hard. Even if you subscribe to every pro sports digital package (which aren't cheap, by the way) you still miss out on all of the nationally televisions games, the blacked out local games, and all of the commentary surrounding sports.
Sadly this one is much harder to fix than movies. You can't just build a Netflix for sports because the broadcast rights are too expensive.
They're in a bubble right now, and there is commentary in the sportsball press about what, for example, the NBA as a corporation will do when the bubble pops. Other than go bankrupt and emerge on the other side with the same people doing the same thing. Its a pretty serious concern for them.
And then you get into the question of the quality of pro sports. Lots of people are unhappy with the NBA and their heavy focus on superstars. Ticket sales are down, and fewer people are watching it on TV as well. The NFL seems to be getting into controversy after controversy that's turning people off. If the players aren't behaving distastefully and if the teams aren't cheating, then there's the whole concussion fiasco playing out right now.
Not to mention a lot of these sports teams lean on non-profit status and taxpayer-funded stadiums. What would have happened if Detroit hadn't funded a replacement for the Silverdome? Taxpayers are getting a bit more wary of where their public funds are going.
None of these things will kill pro sports, but they do lower the value. And it's possible someday a cable company will drop high-priced sports and not suffer any consequences. When that day comes... well the bottom will drop right out of that market.
That's completely false on both counts. Ticket sales are at record levels [1] and last years NBA finals broadcast had the highest ratings since 1998 [2].
[1] http://www.sportsbusinessdaily.com/Journal/Issues/2015/10/26... [2] http://www.sbnation.com/2015/6/17/8795971/2015-nba-finals-tv...
As the other commenter said, this is completely false. The NBA has been doing everything right by focusing on stars and personalities. People are much more likely to like/hate a player in the NBA than they are the NFL. The NFL is trying to replicate the star thing that the NBA does, but no players are on the field all the time and helmets make players hard to recognize.
Having been to both NBA and NFL games, I always feel more in the game when at the NBA game. IMHO, NFL games are best watched on TV, while the NBA is great in person particularly in the first 10 rows.
The biggest issue for the NFL cash cow are concussions and parents not letting their kids play football. It will take time, but eventually the skill level will drop.
ESPN costs cable subscribers about $40/month whether they watch sports or not. That's the real bubble; when those viewers cut the cable, that income will never come back.
NBC is not bidding $1 billion because there are people who are forced to subscribe to ESPN that don't want to. They are bidding $1 billion because there is a high demand for sports programming.
I'm arguing against the guy who said that sports leagues are going to go under because people are no longer forced to subscribe to programming they don't want.
If XYZ network could win at a bid of $750M I don't think they'll toss away $250M out of the goodness of their heart by bidding $1B. That's $250M that isn't going toward player salaries, overhead, stadiums, owner profit both immediate and via the estimated value of the team increasing for some future sale, etc. That, is a "sports" problem.
If TV revenue were a rounding error on the budget, variation could be ignored, but its not. It varies from sport to sport but very roughly about half the total revenue comes from TV for most popular pro sports.
On a technicality, there isn't a $1B bid because of high demand for sports. There's all kinds of things in high demand with no functioning market at all. Think of weed, for example. Anyway the football bid is $1B because they reckon they can sell more than $1B in advertising to baby boomer aged fans or other viewers who still have money to be influenced. Betting on TV commercial revenue increasing in perpetuity for all time is not a good bet to make.
You'll need a VPN connection to a foreign country, and you may also need to get an app (eg NFL GamePass or NHL) from a foreign App Store. Android is easier I hear.
I'm guessing NFL GamePass doesn't include pre-game or post-game shows, I'm guessing it doesn't include NFL Network shows, or Sportscenter or any of the other places where you can watch people talk about sports. This is as big a part of being a sports fan as the games themselves.
I've been able to watch about 60% of my school's games this year on it, and the quality is outstanding.
It seems especially strange when I think about what other things I could get for 175$.
Since cable is our only option for broadband where I live, it breaks down like this:
Just internet access for $70/mo
Internet access plus HBO and several channels and a tuner/DVR rental for ~$110/mo
Now, there are some limitations. On HBO, only the "main" HBO is in HD. The other HBO channels are only SD. Same goes for other cable. The "big" channels and network re-broadcasts are in HD or SD but many of the more niche channels are only in SD.
Additionally, with the phasing out of unencrypted QAM, you can't easily use your own tuner. I used to use a simple Hauppauge card in a PC along with a software tuner/DVR program to handle all of my channel flipping and recording but now I have to use their crappy cable box. In theory I could get a different PCI or USB card/box and rent a CableCard to handle the decryption and use my own tuner/DVR but CableCard is very poorly supported both in terms of software compatibility and cableco support.
In the end, we decided to keep cable for now even though I watch maybe one or two shows on traditional cable every week. The vast majority of my watching is done on Netflix or HBOGo. Still, my gf likes the convenience of just being able to flip through channels and she does a lot more "casual" watching of stuff that wouldn't be found on Netflix. If we swapped cable for Netflix, Hulu, HBO Now, and whatever other OTT subscription services, it wouldn't save a whole lot of money and you'd be stuck dealing with various apps and websites to find the specific thing you're looking for.
If it was just me, I'd probably skip cable TV but since it's both of us, we have to balance the actual savings against the very real issue of convenience, usability, and options.
I think a main issue is that there's not always an easy way to find the cheaper cable plans. They aren't well advertised and we typically get these offers after specifically asking for them from a cable customer service rep.
$175 is typically the largest premium package, which includes about 100-200 specialty/sports channels plus about 20-30 movie channels.
This is one of the major reasons Netflix is hitting "Original Content" so hard.
They can take away South Park (or whatever it is NBCU owns) but they can't take away Orange is the New Black or other Netflix Exclusives.
The real problem then becomes what happens when Amazon Prime has exclusives. HBO GO has exclusives. Netflix has exclusives. Hulu has exclusives. etc. Now, to legally watch all the popular shows, you have to pay 3, 4, 5, etc companies $~10 a month on top of your internet bill.
à la carte that everyone has always said they wanted (Why should I pay for sports when I don't watch them? Or Holy TV? or spanish channels?)
They were all scared to death of becoming a dumb pipe and are hedging their bets on selling content.
To give an example:
- LogMeIn & SiriusXM Satellite Radio: Both make cancelling a huge pain in the butt. You have to call in, they bug you, and it take forever. Both I've considered re-subscribing to, and both I decided to go with a competitor (TeamViewer, and Play Music Unlimited respectively).
- Hulu+: I quit and rejoin Hulu several times a year. But they make it so easy to quit, I don't think twice about joining.
I think this whole "make it hard to quit" strategy is part of a bigger problem with businesses: short-term-ism. Meaning businesses only dwell on one quarter at a time, and ignore their own future. Often times with the management/CEO coming in, burning down a company's long term for short term profit, getting personally rewarded, and then jumping ship before the long term issues become evident.
http://quicktake.morningstar.com/stocknet/bonds.aspx?symbol=...
I think that even older generations are starting to realize that the cable bill is pretty much paying for a white noise generator at this point - computers and phones/tablets have so much to occupy attention and time that all it's going to take is a person saying aloud "Why am I paying $X to not watch TV?"
I feel like this is where streaming still fails to be better than piracy. I pay 16€/month for a dedicated server, pay nothing for an RSS feed of TV show torrents I'm interested in, spent a couple hours whipping up some scripts to automate transferring the shows to my home and putting them where Plex expects them to be...
And when we fire up the TV, it just tells us which shows have new episodes available to watch. Don't care what the schedule is, which service has it, doesn't matter if the Internet is being uncooperative, and I don't have to deal with DVRs sometimes missing a recording or having some other problem (I think I've gone through every DVR solution that isn't tied to a cable / satellite provider).
I keep paying for cable and streaming so that someone is getting paid for the content I'm consuming but I'm longing for the day that some box and combination of services can give me that level of just not having to give a crap about the details. After 10+ years of trying different things I finally have something that "just works" all the time, but I'm still responsible for it and I'd rather pay someone else $50/month so that I don't have to be.
I would also keep paying for Hulu/Netflix/etc, just so that the content creators get paid. But, if I went this route, I could also rip the bajijllion movies my daughters have and no longer worry about them getting their jelly covered fingers on them...
I just pop in a DVD or queue up a playlist and let it run for a couple hours.
Hunting for live TV that I can tolerate would take up so much more effort for me, and the commercials are basically designed to be distracting.
I don't think it's too hyperbolic, even if it's a bit of a cliche, to liken TV to other addictive things. It's just too stimulating. Walk into a bar with a TV and you kind of find yourself watching it for no good reason. Watching a sport you don't like, with teams you don't support with the sounds off.
The rationalization in the article was strange nonsense, but combined with long term economic trends
http://www.pewsocialtrends.org/2015/07/29/more-millennials-l...
If "grandpa" had a factory job paying $50/hr and "dad" got $25/hr in a cubicle and the kid living at home gets a couple bucks an hour as a bartender, you can express the staggering increase in the cost of cable in hours of labor per month. So in grandpa's generation, he only had to work an afternoon to pay for cable, but his grandkids would basically have to put in an entire part time work week to pay for cable, and I'm sure they'd rather eat or pay the rent..
My original thought was to move internet from uverse to xfinity. But xfinity's web site was so sneaky about up front fees that I abandoned them and kept her internet with uverse.
Cable companies are blatant scammers. The industry deserves to die.
====================
Xfinity TV
Digital Starter $69.95
HD Technology Fee $9.95
DVR Service $10.00
Additional Outlet $9.95
Additional Outlet $2.99
Additional Outlet $2.99
Xfinity Internet
Performance $53.95
Modem Rental $10.00
Taxes, Surcharges and Fees $11.69
====================
The fact that I pay extra for a DVR/and HD made sense in 2005, not so much in 2015.
I probably could kill one of them, and if I bought my modem I'd eventually save maybe $13/month (albeit after 6 months of paying off the modem/time to modify services)
The problem with the starter (unless you can get a $99 deal) is that you have to add HD and DVR. So you think you're on the cheap plan, but it makes more sense to move up where those are included if you need them. Comcast website is deliberately obtuse and dealing with them is pain, but it can be done. Tweeting at them seems to get the best response and can get you a personal service person who seems to have the power to fix things.
With that said, when this deal is up I'll evaluate again if I can cut the cord and still get shows I want to watch without much hassle and decent internet.
Comcast is a huge pita company, but it is either them, DTV, or nothing for my area. So until I can cord cut completely, I want to at least get some value. For now instead of just complaining into the void I look for solutions, and if I must keep Comcast I might as well make it worthwhile from a value stand point. It is fine if you don't like the solution, but I was throwing it out there so you would check the other plans.
It just seems absurd to me that a business model can exist in the Internet age where you pay to see ads and still have no control over your content aside from switching channels.
Cancelling the iTunes subscription was a disaster of an experience. If you've never tried finding your subscriptions in iTunes on an iPhone consider yourself lucky. It takes 5 clicks to find it:
1. On the Home screen, tap Settings. 2. Tap App and iTunes Stores. 3. Tap your Apple ID. 4. Tap View Apple ID. You might need to sign in. 5. Under Subscriptions, tap Manage.
The moron who decided that subscriptions should be hidden behind tapping something completely unrelated like your AppleID should be fired. But seeing as this hasn't been addressed in the last 5 years I guess Apple likes it this way.
They already have a hard enough time using the FIOS cable boxes to navigate TV. Is there an interface for Internet based TV that is easy enough for non-Tech people like my parents and my significant other?